Unreal Snacks Gives Seasonal Candy a Much-Needed Upgrade with Its First-Ever Red & Green Holiday Milk Chocolate Gems

The launch introduces Unreal’s first red gems, colored with red radish, alongside green gems colored with spirulina and turmeric–– all without artificial dyes

BOSTON, MA, UNITED STATES, November 10, 2026 /EINPresswire.com/ — Today, Unreal Snacks, the brand committed to creating a world where all food is 100% real, is kicking off the holiday season with its first-ever limited-edition Holiday Milk Chocolate Gems, bringing a festive twist to holiday baking, snacking, and sharing. As the biggest better-for-you chocolate brand to launch red and green gems colored from natural sources, Unreal is giving a nostalgic holiday candy staple an ingredient-conscious upgrade. With vibrant red and green shells colored from natural sources, each gem has a creamy milk chocolate center and a satisfyingly crunchy bite, making it the perfect addition to freshly baked cookies, festive desserts, and holiday snacking.

At the heart of the launch is an exciting first for Unreal: the introduction of red to its signature gems color lineup. Unreal has long relied on natural sources to create its signature vibrant shells, and recreating the holiday season’s classic red and green shades created a new opportunity for ingredient innovation. Rather than relying on artificial color additives, Unreal used red radish to achieve the bright, festive red for their gems and a combination of spirulina and turmeric for its green. The result is a new seasonal color palette that looks the part, tastes delicious, and stays true to the brand’s commitment to never compromising on ingredients.

“Red and green chocolate is so nostalgic this time of year, and we believe you should be able to enjoy those holiday traditions without compromise and without artificial colors. We set out to put our own spin on a holiday classic – the Unreal way – and we couldn’t be prouder of how it turned out,” said Kevin McCarthy, Co-CEO of Unreal Snacks.

Made with Fair Trade Certified™ ingredients, certified gluten-free, and Non-GMO Project Verified, Unreal’s Holiday Milk Chocolate Gems deliver the same delicious chocolate experience fans expect from the brand, now dressed up for the season. Each resealable bag features a generous supply of gems perfect for snacking, baking, and holiday-ing however you like. Unreal’s limited-edition Holiday Milk Chocolate Gems retail for $16.99 and are rolling out on shelves at Target, Whole Foods Market, Sprouts, Amazon, Thrive Market, and online at unrealsnacks.com, while supplies last.

About Unreal Snacks
The Unreal story began when two candy-loving kids dared to wonder…why did something that tasted so good have to be so bad for them? Just like that, Unreal was born: chocolate snacks with mind-blowing taste, simple ingredients, and less sugar. With a vision of a world where all food is 100% real, Unreal reimagines your nostalgic favorites using Fair Trade Certified™, gluten-free, and non-GMO ingredients with zero artificial preservatives, flavors, or colors. Today, Unreal is the largest and fastest-growing better-for-you chocolate brand in the U.S. Find Unreal wherever cravings kick in, including in stores and online at Target, Whole Foods Market, Costco, Sprouts, Kroger, Publix, Amazon, Thrive Market, regional retailers nationwide, and unrealsnacks.com.

FAQ

What are Unreal Holiday Milk Chocolate Gems?
They are Unreal Snacks’ first-ever limited-edition holiday gems: red and green candy-coated milk chocolate made without artificial dyes. They launched November 10, 2026.

How are Unreal Holiday Milk Chocolate Gems colored?
The gems’ colors are derived from natural sources: The red comes from red radish, and the green comes from spirulina and turmeric.

Where can I buy Unreal Holiday Milk Chocolate Gems?
They are available at Target, Whole Foods Market, Sprouts, Amazon, Thrive Market, and unrealsnacks.com while supplies last.

How much do Unreal Holiday Milk Chocolate Gems cost?
They retail for $16.99.

Are Unreal Holiday Milk Chocolate Gems gluten-free?
Yes. They are Certified Gluten-Free, Non-GMO Project Verified, and made with Fair Trade Certified™ ingredients.

Can I bake with Unreal Holiday Milk Chocolate Gems?
Yes. They are made for holiday cookies, festive desserts, and snacking, and they come in a resealable bag.

Who makes Unreal Holiday Milk Chocolate Gems?
Unreal Snacks, based in Boston, is the largest and fastest-growing better-for-you chocolate brand in the U.S.

Molly Dunn
Isetta
unreal@isetta.co

Media gallery